Google Merchant Center Data Connector
Connect Google Merchant Center to Google Sheets, Looker Studio, BigQuery, or Claude. Centralize your data and create custom reports. Free forever plan included.
Choose Your Destination
Send your Google Merchant Center data anywhere you need it
Google Sheets
Best for custom reports & analysis
- Query builder with filters
- Scheduled auto-refresh
- Unlimited accounts per query
- Free forever plan
BigQuery
Best for enterprise data warehousing
- Enterprise-grade storage
- SQL analytics at scale
- Cross-platform data blending
- Historical data retention
Claude
Best for AI-powered analysis
- Works with Claude
- Natural language queries
- Automated insights & reports
- MCP protocol standard
Why connect Google Merchant Center?
- Data centralization across destinations
- Automatic updates & scheduled refreshes
- Custom analysis tailored to your needs
- Campaign optimization with real-time data
Everything You Need for Google Merchant Center Reporting
Product Feed Status Monitoring
Track approved, disapproved, and pending products across your feed. Monitor feed processing errors, warnings, and expiration dates to maintain maximum product visibility.
Shopping Performance Analytics
Analyze impressions, clicks, and click-through rates for your Shopping listings. Track product-level performance to identify top sellers and underperforming items.
Inventory & Availability Tracking
Monitor stock levels, availability status, and product coverage across markets. Get alerts on out-of-stock items and track inventory health over time.
Price Competitiveness Insights
Compare your product prices against competitors with benchmark pricing data. Identify opportunities to adjust pricing strategy for better visibility and conversions.
Product Diagnostics & Issues
Track product data quality issues, policy violations, and feed errors. Monitor resolution status and prioritize fixes to maximize your active product count.
Multi-Country & Feed Management
Manage product feeds across multiple target countries and languages. Track performance by market and optimize your international Shopping strategy.
Google Merchant Center in numbers
200+
Connected accounts
100+
Weekly users
10K+
Queries executed last week
1,000+ Agencies Already Trust Us
- 50+ agencies migrated from Supermetrics to Detrics
- Average savings of $15K USD annually
- Quality and satisfaction guarantee



