Last 10 free Supermetrics migrations

Google Merchant Center Data Connector

Connect Google Merchant Center to Google Sheets, Looker Studio, BigQuery, or Claude. Centralize your data and create custom reports. Free forever plan included.

Google Merchant Center
Google Merchant Center
Detrics
Detrics

Why connect Google Merchant Center?

  • Data centralization across destinations
  • Automatic updates & scheduled refreshes
  • Custom analysis tailored to your needs
  • Campaign optimization with real-time data
18 metrics
71 dimensions
View Google Merchant Center Fields

Everything You Need for Google Merchant Center Reporting

Product Feed Status Monitoring

Track approved, disapproved, and pending products across your feed. Monitor feed processing errors, warnings, and expiration dates to maintain maximum product visibility.

Shopping Performance Analytics

Analyze impressions, clicks, and click-through rates for your Shopping listings. Track product-level performance to identify top sellers and underperforming items.

Inventory & Availability Tracking

Monitor stock levels, availability status, and product coverage across markets. Get alerts on out-of-stock items and track inventory health over time.

Price Competitiveness Insights

Compare your product prices against competitors with benchmark pricing data. Identify opportunities to adjust pricing strategy for better visibility and conversions.

Product Diagnostics & Issues

Track product data quality issues, policy violations, and feed errors. Monitor resolution status and prioritize fixes to maximize your active product count.

Multi-Country & Feed Management

Manage product feeds across multiple target countries and languages. Track performance by market and optimize your international Shopping strategy.

TRUSTED BY THOUSANDS

Google Merchant Center in numbers

200+

Connected accounts

100+

Weekly users

10K+

Queries executed last week

1,000+ Agencies Already Trust Us

*No credit card required

  • 50+ agencies migrated from Supermetrics to Detrics
  • Average savings of $15K USD annually
  • Quality and satisfaction guarantee