Google Ads MCP Server: ask Claude about your data
The Detrics MCP server gives Claude read-only access to your Google Ads account. You ask in plain language and Claude answers from your live data, not a stale export.
Available on the free plan: 35 queries/month, no credit card.
Ask your agent about Google Ads
Detect anomalies in my Google Ads spend over the past 14 days
Which Google Ads campaigns should I pause this quarter?
What was my Google Ads spend last month vs. the month before?
Which campaign performed best on Google Ads this week?
What you can analyze in Google Ads
Search Campaign Intelligence
Access search terms with match type analysis, search impression share, and exact match impression share. Monitor top of page share and absolute top impression share for visibility.
Performance Max Analytics
Track asset group performance with listing group metrics. Analyze Performance Max conversions with total conversions and conversion value tracking.
Shopping Campaign Metrics
Monitor benchmark CPC, benchmark CTR, and product performance. Track shopping metrics with product categories and individual product breakdowns.
Smart Bidding Insights
Analyze performance by bidding strategy including Target CPA, Target ROAS, and Maximize Conversions. Track optimization scores and bid strategy status.
Audience Signal Performance
Monitor detailed demographics including household income and parental status. Track audience performance with custom intent and in-market segments.
Conversion Action Tracking
Access conversion actions with lag bucket analysis. Monitor view-through conversions, interaction conversion rates, and cross-device conversions.
What Claude can see in Google Ads
92 metrics and 173 dimensions, including:
Need full history and SQL? See the Google Ads BigQuery connector
How the Google Ads MCP server works
Connect Google Ads once and query it in plain language.
Connect your first datasource
Link any of 32+ marketing and ecommerce platforms in a couple of clicks.
Connect Detrics to Claude
Add Detrics as an MCP connector in Claude. Your marketing data is ready to query in plain language.
Start talking to your data
Ask Claude for any report in plain language. It builds the dashboard from your real numbers, no hallucinations.
Technical setup for developers
Add Detrics to any MCP-compatible client using your API key from app.detrics.io/mcp:
{
"mcpServers": {
"detrics": {
"command": "npx",
"args": ["-y", "detrics"],
"env": {
"DETRICS_API_KEY": "dk_••••••••"
}
}
}
}Available tools include list_connections, list_accounts, list_fields, and query_marketing_data. All Google Ads access is read-only.
Frequently Asked Questions
Ask your first Google Ads question today
*No credit card required
- Works with Claude, Cursor, Windsurf & more
- Read-only access, OAuth 2.0 secured
- Free plan with 35 queries/month