How viva! Migrated from Power My Analytics to Detrics and Accelerated Data Analysis for 56 Employees

The challenge: technical limitations and a restrictive pricing model

Before Detrics, viva! used Power My Analytics to manage their clients’ data. However, the platform had multiple issues that affected the agency’s daily operations.

Long queries had to be split into multiple requests, so simple tasks became complex ones. Support took days to respond, and the solutions often didn’t solve the problem. Additionally, the pricing model charged extra for each account exceeding the 100-account limit.

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When we wanted to run very long data queries, Power My Analytics asked us to split the information. For some simple queries, but pulling data from the last two or three years, we had to split into four or five parts. That turned quick, simple tasks into more complex ones.

The pricing model also created friction. When exceeding 100 Analytics or GA4 accounts, the platform automatically charged extra for each additional account, which put a ceiling on how much the agency could grow.

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In our future plans to keep growing, we didn't agree with having to pay extra every time we added an account. We were looking for more freedom and another platform that wouldn't limit us or penalize us for adding accounts.

The solution: speed, flexibility, and real support

Almost every team at viva! uses the tool today: PPC, SEO, Automation, Marketplace, Web Development, and Analytics.

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The platform runs super fast compared to Power My Analytics, not only for large requests but also for normal or smaller ones. Data loading is much faster. That clearly speeds up all our processes.

Export and import of queries is the feature Agustín names first. The team reuses the same templates across clients instead of rebuilding them by hand.

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Being able to export and import queries is super important because we often use very similar templates or reports across all clients. A couple of clicks to export it and in seconds have the same query in another document without having to create everything manually saves us a ton of time.

Support that listens and improves

For Agustín, the difference in support shows up in two ways: how fast they answer, and what happens to the feedback he sends.

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They've provided us with super good support compared to before. The speed and also the openness to receive feedback and make changes or additions, always trying to improve the tool, is super important to us because we see ourselves reflected in that way of thinking and working.

Time saved gets reinvested in analysis and decisions

Having the data earlier means viva! starts analyzing earlier, and decisions land sooner.

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When you already have the data earlier, you can start analyzing earlier, so you can draw conclusions much faster, more agilely. Today I think in the world we live in, it's increasingly important to have everything ready to make decisions as soon as possible.

Faster access also opened up dashboards they used to avoid for fear of slow loads or breakage.

Why they chose Detrics

The decision to migrate came through a colleague’s recommendation on LinkedIn. The change was a real chore given the number of documents and years on the previous platform, but staying with Power My Analytics cost more than migrating.

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What builds our trust is sharing our way of thinking with the other company. When we see commitment, seriousness, and honesty on the other side. We found a team very willing to answer all our questions and to tell us 'no' many times—meaning they hadn't developed a certain capability yet or it was in development. That shows sincerity.