BigQuery Connector

Sync Meta Ads Data to BigQuery

Detrics loads Meta Ads into Google BigQuery on the schedule you set. The tables arrive clean, the history keeps growing, and you can query everything from SQL, Looker Studio, or Claude. We run the pipeline so you don't have to.

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*Free 30-minute consultation

SELECT
  campaign_name,
  SUM(spend) AS spend,
  SUM(impressions) AS impressions,
  SUM(clicks) AS clicks
FROM `your_project.marketing_data.facebook_ads_ad_placement_daily`
WHERE date >= DATE_SUB(CURRENT_DATE(), INTERVAL 30 DAY)
GROUP BY campaign_name
ORDER BY spend DESC
LIMIT 10

Why send Meta Ads data to BigQuery?

Ad creatives that never expire

Creative URLs expire. Detrics archives your campaign images and videos permanently.

History without limits

Platform APIs cap how far back you can query. In BigQuery every Meta Ads sync is stored across its 12 tables, so you accumulate years of your own history.

One warehouse for everything

Join Meta Ads with the rest of your platforms in one place, no copy-pasting between sheets.

Ask Claude about it

With your data in BigQuery, Claude can answer business questions about Meta Ads in plain language.

Meta Ads tables in BigQuery

This is what Detrics creates for Meta Ads: 12 preset tables with scheduled syncs, plus any custom one you define.

Audience & Demographics

age_and_gender_breakdown_daily

Demographic performance analysis

account namecampaign nameagespendimpressionsclicks+4

country_breakdown_daily

Geographic performance analysis

account namecampaign namecountryspendimpressionsclicks+3

Campaign Performance

account_overview_daily

Overall ad account performance and spend

account namespendimpressionsclicksCTRCPC+1

campaign_performance_daily

Campaign-level performance breakdown

account namecampaign namespendimpressionsclicksCTR+2

ad_performance_daily

Daily ad performance with creative insights

account namecampaign nameadset namespendimpressionsclicks+6

+3 more tables in this group

Conversions & Engagement

e_commerce_daily

E-commerce funnel and conversion tracking

account namecampaign namespendclicksimpressionsreach+5

lead_metrics_daily

Lead generation campaign performance

account namecampaign namespendcontact websiteleadleadgen grouped+3

video_ads_daily

Video ad performance and engagement metrics

account namecampaign nameadset namespendclicksimpressions+13

+1 more table in this group

HOW IT WORKS

From Meta Ads to your warehouse

Connect your account once. Detrics handles schemas, syncs, and backfills.

First step

Connect your first datasource

Link any of 32+ marketing and ecommerce platforms in a couple of clicks.

Connect a source

Second step

Set up your destination

Point Detrics at your BigQuery project and dataset. We write the SQL and handle the setup for you.

Set up destination

Third step

Create your transfer

Choose what to sync and how often. Detrics builds and runs the pipeline for you.

Create a transfer

And that's it

Real-time data, forever

Your data lands in the warehouse and stays fresh automatically. We handle the syncing, the maintenance, and every API update for you.

Book a demo

In the demo we set everything up for you and save you hours.

Then ask Claude about it

With Meta Ads in BigQuery, the Detrics MCP server lets you run queries in plain language. MCP access is included with every BigQuery plan.

Which campaign performed best on Meta Ads this week?

My Meta Ads CPA jumped last week. Find out where.

Build a weekly Meta Ads report for my client meeting

Explore the Meta Ads MCP server

Every Meta Ads field, on demand

Preset tables curated by our team
Custom tables with any field combination
Incremental syncs that only load new data
Automatic backfill of up to 12 months of history

247 metrics

123 dimensions

View Meta Ads Fields

Get Meta Ads into your warehouse this week